McDonalds digital transformation

McDonald’s steps up focus on digital, data analytics, marketing

Food retail chain McDonald’s announced it will bring its digital, data analytics, marketing, restaurant development and operations segments into one unit as it focuses...
levi strauss digital transformation

Levi Strauss reveals business achievements via digital channels

Levi Strauss & Co Chief Executive Officer Charles Bergh revealed the company’s achievements in digital channels during the second quarter of 2021. Lower promotions, price increases...
Bisleri IT investment

Bisleri on IT investment to enhance e-commerce business

Bisleri is planning to make more investment to enhance its e-commerce business and will enhance its online portfolio into more tier-2 cities, IANS reported. The...
e.l.f. Beauty and digital transformation

Consumer-packaged goods firms to spend $24 bn on digital transformation

Manufacturers of consumer-packaged goods (CPG) will be spending $24 billion on digital transformation in 2030, ABI Research forecasts. CPG manufacturers’ spending on data and analytics...
Nike store with RFID

Nike shines in online business thanks to investment in digital transformation

Nike has revealed that its fiscal 2022 revenue is estimated to grow by low double-digits and surpass $50 billion driven by its investment in...
Fossil digital transformation

Luxury watchmakers step up digital investment to beat crisis

Luxury Swiss watchmakers, usually not big fans of online retailing, are launching a new all-digital Watches & Wonders event on Wednesday to show off...
Digital transformation for pharmaceutical cos

Pharma industry to spend $4.5 bn in digital transformation: ABI Research

Pharmaceutical industry is forecast to spend $4.5 billion in digital transformation by 2030, the latest ABI Research report shows. Digital factory revenue will top $4.5...
Zalando online retail

Online retailer Zalando aims for 10 percent of fashion market

German online fashion retailer Zalando said it aims to capture more than 10 percent of the 450 billion euro ($537 billion) European fashion market,...
Adidas efforts in digital transformation

Adidas reveals investment in digital transformation and online sales target

German sportswear company Adidas announced its growth strategy that involves investment in digital transformation to improve online sales. Adidas aims to double its e-commerce sales...
Bata digital plans

Bata bets on digital business to boost retail growth

Footwear major Bata India announced results for the quarter ended 31st December 2020. Backed by improving sales during festive season, revenue from operations for...



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