McAfee appoints Steve Redman as sales head and Penny Baldwin as CMO

Infotech Lead America: McAfee has appointed Steve Redman as executive vice president of global sales, and Penny Baldwin as executive vice president and chief marketing officer (CMO).

Steve Redman , McAfee

Redman, who earlier served as regional president for the Asia Pacific Region for McAfee, will relocate to McAfee’s headquarters from Sydney to lead the global sales team.

Baldwin is joining the company from Yahoo. She will be responsible for McAfee’s marketing efforts around the world.

“Steve has an impressive track record of double digit growth quarters in Asia Pacific for McAfee across all four segments – consumer, small and medium business, commercial and enterprise. As APAC president, Steve mastered a broad set of cross-functional business skills, equipping him exceptionally well for running our global sales organization,” said McAfee Co-President Michael DeCesare.

In his previous role, Redman was responsible for all business operations for McAfee in the Asia Pacific region, including North Asia, Southeast Asia, India, Australia, and New Zealand. Since joining McAfee in 2008, Redman has guided the APAC region to four consecutive years of double-digit growth, with multiple record growth quarters.

Redman replaces Joe Sexton, who chose to depart to take a leadership role in a non-competing technology company.

Prior to McAfee, Penny Baldwin was acting CMO and senior vice president, Global Brand Strategy and Marketing at Yahoo. She previously served as president and chief executive officer of Young & Rubicam Advertising and Wunderman Direct Marketing.

Mike DeCesare, co-president, McAfee, said: “She’s had phenomenal success in branding and marketing a diverse range of global companies and she brings a strong, new marketing presence to this organization. We continue to attract the finest talent, in part, because of our dedication to making a difference in the lives of our customers and communities.”

“I joined McAfee not only because of its reputation for leadership in security, but also because of its brand and the values it encompasses,” said Baldwin.

Baldwin worked with global companies such as NetApp, Hitachi Data Systems, and Citrix, to Chevron, AT&T and Cadbury Schweppes, to name only a few.

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