LBM taps Nexidia Interaction Analytics to deliver potent management information

LBM, a Customer Management Outsourcing company in the U.K., has tapped Nexidia Interaction Analytics to capture direct Voice of Customer insight and deliver management information and finest results for its clients.

LBM will also incorporate Nexidia Interaction Analytics into their Customer Intelligence portfolio.

The integration of Nexidia solution will enable LBM to its service delivery across its contact centre operations.

The integrated solution will further form part of LBM’s strategy to deliver a superior customer experience.

“Nexidia’s interaction analytics uncovers front-line business issues that impact customer experience. This, together with the vast store of data on client profiles, buying patterns and cross sell/up-sell opportunities, already in place at LBM, will give a major boost to both their inbound and outbound activities,” said Jonathan Wax, vice president EMEA at Nexidia.

LBM operates across a broad range of industry sectors and markets, from large blue-chip organizations to SMEs. LBM’s major clients include O2, Vodafone, More Th>n and British Gas.

“Nexidia’s interaction analytics, coupled with our own data analytics capabilities, provides a very powerful market offering which will keep us at the forefront of delivering optimum campaign outcomes for our clients. It is part of a larger data intelligence business strategy that will enable us to deliver the top-class customer experience,” said David Walters, Chief Information Officer at LBM.

Nexidia’s interaction analytics offers a set of products for capturing and analyzing customer interactions across a variety of channels including chat, email and phone.

LBM will also be launching the solution utilizing Nexidia’s OnDemand hosted services.

Having expertise in data services, insight and contact centre capabilities, LBM provides digital, data, customer intelligence and multichannel contact services.


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