Cisco to power NBA 2015 for better digital experience

National Basketball Association (NBA) will use Cisco Connected Sports solutions at both host arenas, including Cisco Connected Stadium Wi-Fi and Cisco switches courtside to deliver photos around the world.

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NBA CIO Michael Gliedman said: “This year we will benefit not only from Cisco’s  technology in both host venues, but also Cisco personnel working closely with our staff to makeNBA All-Star 2015 our most connected yet.”

The NBA will also utilize Cisco TelePresence to connect NBA All-Stars live with media in nine global markets.


Cameras in both host venues will be connected to Cisco switches and Connected Stadium networks, enabling the NBA to share photos with fans and media on a global scale and in near-real time.

Utilizing Cisco video solutions, NBA All-Stars from the East and West teams will conduct live interviews via TelePresence with journalists in Berlin, Buenos Aires, London, Madrid, Mexico City, Milan, Paris, San Juan and Sao Paulo.

“The Internet of Everything brings more ways that connectivity can benefit the game and create entirely new experiences for spectators,” said Blair Christie, SVP and chief marketing officer at Cisco.

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