PC Market Share of Lenovo, HP, Dell, Apple for Q3 2023: Gartner

In the latest Gartner report released, the market share of leading PC manufacturers for the third quarter of 2023 has been unveiled.
PC Market share Q3 2023 Gartner report
The report sheds light on the performance and trends within the global PC market, showcasing key players and their shipment figures during this period.

According to the report, the top PC vendors for Q3 2023 are as follows:

Lenovo: 16.14 million units

HP: 13.53 million units

Dell: 10.32 million units

Apple: 6.26 million units

Asus: 4.87 million units

Acer: 4.38 million units

Others: 8.75 million units

Noteworthy observations from the report include a single-digit decline in year-over-year shipments for Lenovo, contrasting with HP being the sole vendor to exhibit growth across all regions. Meanwhile, Dell reported a sixth consecutive quarter of shipment decline, attributed to weak enterprise PC demand despite its significant market presence.

Apple experienced a sharp decline in shipments compared to the previous year, partly attributed to a surge in 3Q22 due to eased supply disruptions following China’s lockdown. The third quarter of 2023 saw Apple’s shipments aligning with seasonal trends, driven predominantly by demand from students and educators.

Globally, PC shipments totaled 64.3 million units in Q3 2023, reflecting a 9 percent decrease compared to the same period in 2022. This marks the eighth consecutive quarter of decline for the global PC market, but Gartner anticipates a rebound starting in the fourth quarter of this year.

Mikako Kitagawa, Director Analyst at Gartner, commented, “There is evidence that the PC market’s decline has finally bottomed out,” emphasizing seasonal demand from the education sector as a significant factor boosting third-quarter shipments.

Looking ahead, the business PC market is poised for a replacement cycle fueled by Windows 11 upgrades, while consumer PC demand is expected to recover as PCs purchased during the pandemic enter the early stages of a refresh cycle.

Gartner projects a 4.9 percent growth for the worldwide PC market in 2024, anticipating growth in both the business and consumer segments.

Regional Overview:

U.S. PC market declined by 9.3 percent in Q3 2023 due to weak enterprise PC demand, partially offset by Chromebook growth in K-12 educational institutions.

EMEA PC market saw a 3.6 percent decline year-over-year due to political unrest, inflationary pressures, and interest rate increases impacting demand.

Asia Pacific PC market experienced a 13 percent decline year-over-year, primarily driven by a steep 20 percent decline in China attributed to weak consumer PC spending and slowed enterprise PC demand.

India’s PC market faced minimal impacts for the remainder of 2023 after initial disruptions caused by new import restrictions, as the decision to implement further restrictions has been postponed to October 2024.

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