HP leads India A4 printer market with 47% share in Q2

HP is leading the India A4 printer market with 47 percent share in the second quarter of 2013. Canon share in India A4 printer market is 20 percent.

Epson captured 13 percent market share in India A4 printer segment during April-June 2013.

The country recorded shipments of 7.45 lakh A4 printers during Q2, according to CMR.

HP leads A4 printer market India

Dot Matrix Printers (DMPs)

Epson emerged the leader with a 53 percent unit shipments share followed by TVSe and WeP. DMP market witnessed the maximum fall of 28 percent in 2Q 2013 vis-à-vis 2Q 2012.

Expansion of organized retail and statutory requirements such as preserving document copies over a length of time can provide another window of opportunity for the DMP market to grow. However, macroeconomic conditions and the overall business environment are likely to influence investments in expansion of organised retail in the country.

Inkjet A4 Printers

HP led the market with a 52 percent units share followed by Canon with 23 percent and Epson at 22 percent, respectively during 2Q (April-June) 2013.

All the vendors are very aggressive in this category, especially in the Inkjet Multi Function printer segment. In 2Q 2013 Inkjet Multi Function printers witnessed a growth of 5 percent in sales compared to 2Q 2012, whereas Inkjet Single Function printers saw a fall of 50 percent during the same time-frame.

Laser A4 Printers

HP retained the top spot with a 51 percent units share.

Canon and Samsung grabbed the second and third place, respectively.

Laser category witnessed growth of 6 percent in 2Q 2013 compared to 2Q 2012. In the overall Laser category, Laser Single Function printers witnessed a fall of 14 percent, whereas Laser Multi Function printers witnessed a healthy growth of 38 percent in 2Q 2013 compared to 2Q 2012.

Market trends

Consumers want to be able to print remotely and wirelessly with comfort and ease. The other important preference that has emerged is for duplex printing. This was an option found only on professional printers, but can be beneficial for home users too, as it helps to save paper by printing on both sides of a sheet. Finally, touch-screen interfaces are taking the place of buttons that control the advanced functions on high-end printers.

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