HP launches Ultrabook for Rs 64,990 in India

Infotech Lead India: HP has launched its Ultrabook HP ENVY SpectreXT.

HP has priced the HP ENVY SpectreXT at Rs 64,990.

Samir Kochhar, Anushka Manchanda, Rajiv Srivastava, VP & GM, PPS, HP India, Chitrangada Singh and Rannvijay Singh at the launch of the HP ENVY SpectreXT

Recently, Lenovo and ASUS have launched their Ultrabooks in the country.

“Building on the success of the HP Folio13and HP ENVY Ultrabook range, this launch adds to our comprehensive portfolio of Ultrabook systems,” said Mr. Rajiv Srivastava, vice president and general manager, Printing and Personal Systems Group, HP India.

The HP ENVY SpectreXT measures 14.5 millimeters (mm) thin (0.57 inches), includes a 13.3-inch (33.78 cms) HD diagonal display with a slim bezel line.

It offers an optional 256 GB of solid state storage and up to eight hours of battery life.

The HP ENVY SpectreXT supplies the speed, with support of an ultrafast mSATA solid state drive and Intel Rapid Start Technology allowing for quick boot and resume time from sleep mode.

Powered by the latest Intel Core processors, the HP ENVY SpectreXT includes Intel Smart Connect Technology, which automatically updates email while the notebook is in sleep mode.

HP CoolSense technology automatically adjusts notebook’s temperature based on usage and conditions.

To help safeguard confidential data and thwart cyber threats, the HP ENVY SpectreXT is preloaded two years of Norton Internet Security, and Intel Identity Protection, which provides advanced security.

Indian notebook market is experiencing the launch of several Ultrabooks.

Recently, Lenovo has launched the IdeaPad U310 and IdeaPad U410 ultrabooks in India. IdeaPad U310 and IdeaPad U410 ultrabooks are powered by Intel Core processors. Lenovo said these new products are available at a price starting under Rs 50,000.

Asus said Asus S Series of Ultrabooks are positioned for mainstream computing. Equipped with Intel’s Ivy Bridge processor and weighing 2.4 KGs, the S Series is a perfect fit for superior mobile computing & longer battery life. Asus is offering S56CA-XX030R at a price of Rs 46,999. Asus S56CA-XX056R is priced at Rs 52,999.

Meanwhile, IDC reports that Ultrabooks are being shunned by European consumers despite Intel’s marketing spending.

Intel has set aside $300 million to market Ultrabooks. However, IDC says that consumers are shunning Ultrabooks, favouring smartphones and tablets instead of buying Ultrabooks that look like four year old Apple Macbook Air laptops.

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