How HP, Epson, Canon performed in HCP market

India Hardcopy Peripherals (HCP) market fell 6.5 percent year-over-year and rose 22.6 percent quarter-over-quarter to 1.03 million units in Q3 2019, according to IDC.
India HCP market Q3 2019Shipment of Inkjet printers and Laser segment declined. The Inkjet segment fell 3.8 percent due to sluggish consumer demand, but grew 35.3 percent quarter-over-quarter. India’s laser segment declined 13.5 percent due to poor demand from consumers and enterprises.

There was an increase in demand from the Government and the corporate sector. The single-function printers grew significantly while its multi-function counterpart declined, a trend not observed in the last 19 quarters,” said Bani Johri, market analyst, IPDS, IDC India.

Market leaders

HP (excluding Samsung) maintained its leadership in HCP with market share of 38 percent. HP shipment declined 9.9 percent primarily led by the inkjet segment, which declined by 11 percent due to sluggish demand from the consumer segment and the intense competition its Ink tank portfolio.

HP retained its 2nd position in the Inkjet segment. HP maintained its number 1 position in the Laser printer business with 60 percent market share. HP’s Laser printer market share rose 3.9 percent quarter-on-quarter due to attractive partner schemes.

Epson maintained its 2nd position in the overall HCP market and declined marginally by 1.3 percent. Epson’s single-function printer’s shipment grew significantly at the back of attractive channel schemes. Epson held its leadership position in the inkjet segment with 40.8 percent market share.

Canon HCP shipment fell 5 percent. Canon maintained its third position in the HCP market with 23.5 percent share. Canon’s inkjet share grew 0.8 percent as a result of channel stocking. Canon led the copier market with 28.9 percent unit share thanks to multiple Government orders.

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